By Anthony Caruso III
Publisher
The Philadelphia Soul have joined forces with the HERO Campaign to end drunk driving.
The HERO Campaign is for designated drivers to end drunk driving deaths around the country. The program promotes safe and sober designated drivers.
The Soul and Hair Cuttery joined the campaign. Hair Cuttery is asking its clients in the 124 Philadelphia area shops to visit phillyhero.com to order their 46-pack.

Philadelphia Soul
The clients will use a special code when ordering the pack. Both the Soul and Hair Cuttery will then donate $6 dollars per pack to the HERO campaign.
“We are very proud of our involvement with the HERO Campaign and excited about the effects it will have on reducing alcohol-related tragedies in Philadelphia,” said Soul VP/COO John Adams. “These are the type of initiatives the Soul likes to be a part of, those that will improve our community and the safety of our loved ones.”
“We are honored to be in partnership with the Philadelphia Soul to support the HERO Campaign,” said Dennis Ratner, founder and CEO of Hair Cuttery. “The prevention of drunk driving tragedies is a cause we should all get behind, because it could affect any of us at any time. I am proud that all 124 salons in the region will be taking an active part in this important initiative.”
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