Advertisements
Latest News

Hendrick Motorsports, Axalta extend their partnership

Follow The Capital Sports Report on WordPress.com

Follow us: @CapSportsReport on Twitter | The Capital Sports Report on Facebook

By Anthony Caruso III | Publisher


Hendrick Motorsports recently announced that they were losing Lowe’s on the No. 48 car following this season. However, on Friday, Hendrick Motorsports announced an extension with Axalta.


It is a four-year deal with the company that will run through the 2022 season. The NASCAR team and the company have been together for 26-years.

William Byron driving the No. 24 car sponsored by Axalta (Getty Images)


Axalta will be the primary sponsor for Alex Bowman for 15 races this season. They will also sponsor him for 12 races next season.


The supplier of liquid and powder coating will also sponsor William Byron for 10 races this season. They will also sponsor Byron for 13 races next seasons.


This is the second company that has recently extended their partnership with Hendrick Motorsports. NAPA Auto Parts recently re-signed with Hendrick through the 2020 season.


Axalta, previously DuPont, has been Hendrick Motorsports since Nov. 1992. It first sponsored Jeff Gordon in his first Cup Series star at Atlanta Motor Speedway.


Gordon, one of the most popular drivers in the sport during his career, won four championships with Axalta as the primary sponsor.


In 2017, the Hendrick Motorsports site, which is outside of Charlotte, N.C., opened an Axalta Customer Experience Center that is 36,000-square-foot. This helps customers train and be apart of the full racing experience.


“We are so proud of our partnership with Axalta,” Rick Hendrick said in a statement. “Their long-term commitment to our organization and our spot as a whole has been unbelievable. They are constantly innovating and investing to keep the program fresh, enhance the experience for their customers and ultimately drive value for their business.


“Projects like the Customer Experience Center on our campus are unprecedented and reinforce the strength of our relationship. We’ve worked together for more than a quarter of a century, and I believe it’s just the beginning.”
Advertisements

Any Corrections?. You can contact Anthony Caruso III, Publisher at publisher@thecapitalsportsreport.com.

 

Follow us: @CapSportsReport on Twitter | The Capital Sports Report on Facebook

 

©2007-2018 The Capital Sports Report. Please honor copyright! Piracy hurts writers, devalues their works, and puts you and your employer at risk of lawsuits. All original materials contained on this website are protected by the United States copyright law and may not be reproduced, distributed, transmitted, displayed, published or broadcasted without the prior written permission.

About Anthony Caruso III (9039 Articles)
Anthony Caruso III is the Publisher of The Capital Sports Report.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.