By Anthony Caruso III | Publisher
Monster Energy is back with John Force Racing. The sponsor will on Brittany Force’s Top Fuel Dragster once again.
The brand was on her dragster from 2015 through 2018. She was with Advance Auto Parts in 2019 after Courtney Force’s retirement.
“The relationship we had with Monster Energy never truly ended. They were a great partner and we always hoped to have them back with Brittany,” John Force, owner and CEO of John Force Racing said. “Monster Energy with John Force Racing, it just makes sense. That dragster is a beast, Brittany unleashes the beast on the drag strip and Monster knows that better than anyone. They were with her when she won the championship in 2017 and that’s what they’ll be chasing again this year and every year they’re with us.”
Monster Energy will be on her dragster as the primary sponsor for 12 races. The first race of that agreement will be the Lucas Oil NHRA Winternationals presented by ProtectTheHarvest.com between Feb. 7-9 in Pomona, California.
Besides having branding on Force’s dragster, Monster Energy will also have branding on Austin Prock’s Top Fuel Dragster, John Force’s Funny Car, and Robert Hight’s Funny Car.
When Monster Energy was on Force’s dragster, she has seven No. 1 qualifiers. She also picked up her first career win with the brand at the 2016 Amalie Motor Oil NHRA Gatornationals.
She had her best season of her career with Monster Energy in 2017, as she won the Championship. She won four races that season ended route to the Championship.
“A nitromethane-burning car putting out 10,000 horsepower, going 330 miles per hour in less than 3.5 seconds, and trying as hard as possible to destroy itself? Sounds like Monster Energy,” Mitch Covington, VP of Sports Marketing for Monster Energy said. “A company that prides itself on Unleashing the Beast, Monster Energy is straight-up stoked to go Top Fuel racing with Brittany Force in the 2020 NHRA racing season. Easily the most violent, overwhelming and straight-up powerful form of racing on Planet Earth, you haven’t lived until you’ve felt your chest cavity shake and your eyes and nose burn after a 3-second Top Fuel pass.”
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